Must A Aspiring Influencer Friend Stop Exploiting People for Material?
One Side: Beth
At times she films me while I’m eating. It's jarring to spot myself on her Instagram – it’s like a jumpscare.
A close companion of 10 years, she, calls herself the “content queen”. It’s fun for a bit, but it strains our friendship.
Being highly outgoing, there's a constant urge the need to document everything constantly. During meals out, she says, “The phone eats first,” and takes photos with the flash on, which induces embarrassment. I don’t like it when other people see her performing for the camera – I get secondhand embarrassment. It also frustrates me because meals lose their warmth.
She's not quite an online personality yet, but she is aspiring to become one. She creates video blogs about living in our city, a day in her life, and her work as a stylist. Her content is good, I’ll give her that, but I prefer not to be involved. On occasion I'm captured while I’m eating, or simply tagging along. I’ll see myself on her Instagram later, and it pops up like a jumpscare: I might be no makeup on, an awkward face or be captured while eating. It feels invasive.
She also expects me to film her at inconvenient times. Sometimes I'm in conversation to another person, or we’ll just be spending time in the street. I feel like our friendship has turned into me serving as her free crew. She has the means to hire someone if she wanted professional shots. Upon mentioning my discomfort about the situation, she brushed it off. She’s taken me to several industry functions, which were appreciated, but that doesn’t make up for all the time and effort I spend helping her create material.
I’m grateful that she has supported me with my career in design, but I resist our connection to become just a ledger of favours. I don't believe she’s fake or dishonest, but at times I feel that if recording starts, we will start performing in a way that makes us look good for her channel.
She will say, “OK, look happy!” and record me smiling with someone. It feels forced. It's crucial her to understand that our 10-year friendship still has boundaries. I enjoy being with her, but I also desire to experience it without being recorded, altered, or posted for an audience. I am not a prop for her Instagram.
The Defence: Marielle
I want my friend to see that the creations we produce together can get us an opportunity.
I love creating videos. It's more than a hobby; it's integral to who I am. Producing content and sharing my life online enables me to show my personality and engage with people in new ways.
I wouldn't label myself as a professional creator yet, but it's savvy to make money from your interests. I admire people on social platforms who pull off that style of informal, self-made content creation.
Creating content is my interpretation of engaging with life: noticing the details, sharing them with an audience that appreciates the craft behind it. It's never my aim to make Beth uneasy. Taking her to industry events was my method of sharing opportunities, providing her a opportunity to witness exclusive moments that could help her career in design too. That isn't blackmail, it’s just being pragmatic.
I’d still take her to these events even if she refused to assist me, but I desire her to see what the work we make together can get us: an opening. I know not everyone likes being on camera, but often unplanned moments is what makes material authentic. Being recorded from time to time is an inherent aspect of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.
I don’t expect anyone to be my personal filmmaker, but companions support one another in small ways. My assumption was recording a clip here or there would be fun for her. Innovation thrives in partnership, and having my friend around makes endeavors lively and enjoyable. I never force her to take part in anything, and I would never intentionally humiliate her. But filming together occasionally is part of how I document our time together.
I cherish our friendship deeply and don’t want content creation to drive a wedge between us. I’m willing to compromise: like requesting permission before recording, and steering clear of shots that might make her self-conscious.
This isn’t about power, it's regarding expressing my perspective while still respecting hers. Clearly making content is not a substitute for real connection: it’s just part of how I experience life and I want her to be included in a way that’s enjoyable for each of us.
Outside Perspectives: Reader Opinions
Should Marielle stop recording herself and Beth when they are socializing?
Nothing is more excruciating than having a companion film you. I understand that it's her passion, but I wouldn't ask friends come to my work. Perhaps she can find like-minded creators to collaborate with. With the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25
If you’re doing something as a career, you can’t ask your friends for help repeatedly, even if they have helped previously. While she enjoys shooting, that doesn't imply everyone around her is content. She needs to respect her friend's personal space.
Ankit, 26
Marielle might love making content and displaying her life online, but it’s not for everybody. It’s nice she has helped Beth’s career, but she must to listen to what Beth wants.
A commenter, 27
It seems like you value each other, so hold on to that and make sure it’s the focus in your relationship. Create some real experiences, where genuine feelings are stored, not online archives. In fact, public figures who seem to share their worlds actually have more privacy than it seems.
One opinion, 53
She seems to be not fully engaged nor genuine when she’s with Beth – she's on the job. Each appears unsure as to what’s reasonable. The answer lies not in trying to alter one another, but in each setting clear limits around what feels acceptable to them and seeing if there is an acceptable compromise.
A final view, 71
Your Turn to Be the Judge
In an online poll: has she been over-exposing their friendship?